LacNovaGame Studio

Branded games people choose to play

A short, replayable game around your product or campaign, in your colours, on the web and in the stores.

A megaphone launching a branded game on a phone, with coins and confetti flying outYOUR GAME
A banner ad being skipped while a phone game next to it gets tappedADSkip ›PLAY

Ads get skipped. Games get played.

People scroll past banners. Give them something to do with your brand instead, and they stay.

Campaign game ideas

A starting point. We shape the game around your goal.

  • A prize wheel spinning with a pointer at the top

    Spin and win

    A prize wheel with your rewards and fair odds you set.

  • A scratch card with the coating being scratched away to show a starSCRATCH & WIN

    Scratch cards

    Digital scratch-offs for codes, coupons or entries.

  • A mascot running and jumping over obstacles while collecting coins

    Endless runner

    Your mascot runs, jumps and collects your product.

  • A quiz buzzer and answer cardsABCD

    Brand quiz

    Quick questions about your product, with a leaderboard.

  • A Ludo board with pawns hopping toward home

    Board game twist

    Ludo or carrom re-skinned in your brand world.

  • The same game on a phone and a browser

    Web game, no install

    Opens from a link, a post or a QR code.

What we deliver

Everything a campaign game needs

Designed, built and launched by one team.

  • Game design and original artRules, levels and every screen, drawn for your game. No stock packs.
  • Sound and musicEffects, music and voice lines, balanced so the game sounds real.
  • iPhone, Android and webOne game, built for the stores and the browser.
  • Admin dashboardPlayers, reports, live settings and maintenance, managed by your team.
  • Store launchListings, screenshots, ratings, privacy forms and review, handled for you.
  • Updates after launchFixes, new content and events, shipped over the air in days.
A megaphone announcing a campaign game

From first message to launch

How we work
  1. A project brief with items being checked off
    Step 1

    Brief

    Your campaign goal, audience and dates.

  2. Puzzle pieces clicking together: a first playable version
    Step 2

    Playable prototype

    A playable version of the idea, early.

  3. A brush painting original game art on a canvas
    Step 3

    Build

    Art, sound, prizes and your dashboard.

  4. A rocket launching from a phone: the game going live
    Step 4

    Launch

    Live on the web or in the stores on time.

  5. A dashboard with a line chart and player numbers
    Step 5

    Run and grow

    Tune prizes and content while it runs.

FAQ

Questions we hear

A dashboard with a line chart and player numbers
Can the game run only for the length of a campaign?

Yes. We can build it for a fixed run, switch it off afterwards, or keep it live as an evergreen part of your site or app.

Do players need to install an app?

No. Campaign games can open straight in the browser from a link or QR code. We can also publish to the App Store and Google Play if you want an app.

Can we use our own mascot and characters?

Yes. We draw the game around your brand: colours, mascot, products and tone. No stock art packs.

Can we run prizes and codes?

Yes. Prize wheels, scratch cards and leaderboards can hand out codes or entries, with the rules and odds you set and can change from the admin dashboard.

How do we see if it is working?

You get an admin dashboard with players and plays, so your team can follow the campaign without asking us.

Got a campaign coming up?

Tell us the product, the dates and who you want to reach.

A trophy surrounded by sparkles